Crunch time for English orchards as apple sales plunge

DAILY MAIL, 22Sep09: The apple orchards of Britain are under threat as sales of the fruit decline, growers and conservationists claim.

Figures show consumption fell by 3.2 per cent last year to 501million kilos, or 1,104million pounds. That is the equivalent of around 100million apples being left on the ground to rot.

The drop in sales comes despite efforts by the Government to encourage us to eat five portions of fruit or vegetables a day.It could also spell disaster for historic orchards producing both apples and pears, which are already under threat from cheap, often tasteless, imports.

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